Cliché No. 1 on the Apple computer users: the art, they do not know, they buy the design. And Apple has obviously understood what "cliché" and applies to its support. When a client wanting to add memory to an iMac G5 is seeking information on the Apple site, it can fall on a note of the knowledge base that explains the principle of dual channel.
The extension is effective - even if the concept of placing two parallel bars is not complicated - but especially the last paragraph that is challenging, as you can see. Apple thus tries to reassure customers by saying that it's not complicated, especially playing on the clichés ... Remember however that the analogy with the socks is the average side of Apple: the company sold iPod socks and they were not offered in pairs ...
The extension is effective - even if the concept of placing two parallel bars is not complicated - but especially the last paragraph that is challenging, as you can see. Apple thus tries to reassure customers by saying that it's not complicated, especially playing on the clichés ... Remember however that the analogy with the socks is the average side of Apple: the company sold iPod socks and they were not offered in pairs ...
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